Inc Magazine Article on SMBs and Geolocation
13 Jul 2010, 10:10 a.m.In Inc. magazine yesterday, Mobile Web Up founder Aaron Maxwell shared how SMBs can benefit from geolocation apps like Foursquare and Gowalla.
Most of all, evaluate how your active marketing through a geolocation service will propel business. “It's not about Foursquare or MyTown or whatever else is hot this week,” Maxwell says. “It's about what investment of a company's time, energy and resources will create the greatest value moving forward.”
